New · The Aura Serum-Infused Balm
The 60-second perfect skin routine.Zero wax. Zero grease.
Our solidified liquid Serum Balm melts instantly for breathable, light-to-medium coverage. Hydrates like a serum. Covers like a dream.
The Hook
Why wax-based balms fail.
Traditional Tint Balms
The wax problem
- Relies on heavy pore-clogging wax
- Melts and feels greasy by afternoon
- Feels heavy and occlusive
- Can trigger breakouts
Aura Serum Balm
The serum difference
- 100% wax-free cellular matrix
- Soothing, weightless, breathable
- Wears comfortably all day
- Active Niacinamide heals while you wear
Gigi Simon · Bestseller
Aura Serum-Infused Balm
A 100% wax-free serum-balm skin tint. Melts instantly for breathable, light-to-medium coverage. Infused with 5% Niacinamide, Hyaluronic Acid, Centella & Vitamin E.
Shade · Select
Free Shade Insurance · Free U.S. shipping over $50 · 30-day returns
The Soothing Matrix
Active ingredients that work while you wear.
A serum-grade formula — not just makeup. Every wear treats, hydrates, and heals.
Niacinamide
5%Clinically fades dark spots, redness, and uneven tone.
Hyaluronic Acid Matrix
Multi-weightPlumps skin without heavy, sticky oils.
Centella Asiatica
CicaInstantly soothes breakouts and irritation.
Vitamin E
TocopherolRepairs and strengthens the skin barrier.
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Shade Finder
Four shades. One seamless match.
01 Porcelain
FAIR with cool, pink undertones
02 Sand
LIGHT-MEDIUM with neutral, golden undertones
03 Honey
MEDIUM-TAN with warm, amber undertones
04 Espresso
RICH ESPRESSO with cool undertones
FAQ